We are seeking a Volunteer SEO Specialist to optimize our website for better visibility and performance. This role is ideal for someone passionate about digital marketing, SEO strategies, and making a meaningful impact in the community.
Perform keyword research to identify SEO opportunities.
Optimize website content, meta tags, headings, and images for SEO best practices.
Analyze website performance using tools like Google Analytics and Hotjar to track traffic and user behavior.
Improve website structure and internal linking for better navigation and ranking.
Develop strategies for backlink building and external link partnerships.
Provide SEO recommendations for blog posts, landing pages, and social media campaigns.
Collaborate with the marketing team to align SEO strategies with broader goals.
Stay updated on SEO trends and algorithm changes to ensure the website follows best practices.
Experience with Google Analytics, Hotjar, and SEO tools like SEMrush, Ahrefs, or Moz.
Knowledge of on-page and off-page SEO optimization techniques.
Must Understand WordPress
Strong research, analytical, and problem-solving skills.
Ability to work independently and meet deadlines.
Passionate about non-profit work and making a difference in children’s lives.
Experience with Google Ads and SEO content strategy.
Basic understanding of HTML, CSS, and web design principles.
Knowledge of local SEO strategies to target regional audiences.